Purchasing power that is! As you sell additional products and services into the New Market trade network, you will build up a positive balance in your Trade Account. This provides your business with buying power with 150+ local members and thousands of North American and International traders. As this is business you otherwise wouldn't have, New Market Dollars are found money. New Market helps you convert your capacity (time, inventory, etc.) into purchasing power, allowing you to get the products and services you want and need.